How to Decipher Marketing Claims on a Product with Jane Wurwand of Dermalogica

Jane Wurwand is an icon in the skincare industry. Founder of Dermalogica, she joins us to share her experience of building a brand that spans three decades, the best business advice she's ever received, the difference between launching a brand in the '80s vs. now, and what is simply marketing jargon on a package.