Annie Lawless has created not one but two explosive brands in her career, including Lawless, a fan-favorite Sephora-exclusive cosmetics line. Annie’s untraditional foray into the beauty industry perhaps gives her a leg-up on her competitors — she went from selling in a prestige grocery stores to creating makeup.
Annie details how her career was heavily influenced by the automimmune diseases she was diagnosed with as a child, and how that lead her to create a brand that could compete with the high-end legacy brands that were free of traditional ingredients she was looking to avoid.
Listen to how Annie grew her first business — sold it — and what types of performance -based ingredients set Lawless apart.
Read MoreIn case you missed it, the Rihanna show featuring some football happened over the weekend. Beauty had some big moments on Sunday, including an incredible e.l.f. cosmetics commercial featuring the one and only Jennifer Coolidge.
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